
40K Podcast
The 40K Podcast
Real strategy for women building serious businesses.
Hey! I’m Jenny Lane - a business coach and strategist helping female small business owners move past overwhelm, take control of their direction, and build businesses that bring consistent £40k revenue months.
This podcast is where I cut through noise and guesswork. Each episode brings practical strategy, sharp insight, and the clarity you need to scale with confidence - without chasing trends or burning out.
If you’re ready for real momentum, this is your space!
You can get more insight and support from me inside my free private community
40k Kickstart - it's a supportive and positive place for female entrepreneurs looking to scale:
https://www.40kclub.com/kickstartjoin
Episodes
125 episodes
125: Why Most People Quit And How You Can Win
Why do so many people quit before they reach their goals - and what separates the winners who break through? In today’s episode, I dive into the real reason most entrepreneurs give up too soon and exactly how you can shift your mind...
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Episode 125
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13:02

124. Fear Of Selling Is Keeping You Broke
Is fear of selling keeping you broke?Possibly...In this episode I question whether you're spending enough time and effort on that one thing that many find so uncomfortable, and how to fix your business if you've been shying away f...
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Episode 124
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21:08

123. Why Relentless Consistency Is Your Secret Weapon
🎙️ Relentless Consistency: Your Secret WeaponYou don’t need to be the loudest, the most followed, or the most “put together” to win in business - you just need to be relentless.In this episode, I’m breaking down wh...
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Episode 123
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20:05

122. The 40k Mindset - Unstoppable And Unshakeable
In this episode I talk about the mindset you will need to adopt if your goal is to get your business to 40k revenue, and any other 40k goals.If you're ready to take the next step to overcome your business struggles and have a clear roadm...
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Episode 122
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18:12

121. Why Playing Small Is The Riskiest Move You Can Make
Why Playing Small is Actually Your Biggest RiskEver catch yourself playing it safe in your business, waiting for the 'perfect moment' to make your next move? In this episode, I break down why staying comfortable might feel safe... but i...
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Episode 121
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16:06

120. Stop Waiting to Feel Ready: How Discipline Creates 40K Months
Success in business isn't built on motivation but on discipline - the ability to show up consistently even when you don't feel like it. Discipline is the muscle that separates those who achieve their goals from those who remain stuck in cycles ...
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Episode 120
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15:15

119. The Courage To Keep Going When No-one Is Watching.
You’re showing up, doing the work, creating content, making offers - but it feels like you’re talking to an empty room. No likes, no comments, no engagement. You start wondering… Is this even worth it?Here’s the truth: Every suc...
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Episode 119
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11:22

118. Why Your Pinterest Views Are Dropping And what To Do About This
Unlock the Power of Pinterest To Elevate Your Small Business SuccessPinterest is an incredible platform for driving organic traffic, which is why it's a key element of the 40k Business Model I teach. The 40k business model has b...
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Episode 118
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33:46

117. AVOIDING BURNOUT - ESSENTIAL TIPS FOR FEMALE ENTREPRENEURS
Are You Struggling With Burnout as a Small Business Owner?If you’re feeling overwhelmed, exhausted, or like you’re constantly falling behind, this video is for you! As entrepreneurs, we juggle so many responsibilities, and burno...
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Episode 117
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25:18

116. HOW TO 10X YOUR MAILING LIST WITH PINTEREST
Pinterest can be an amazing platform to grow your mailing list organically. In this episode I share how you should be using Pinterest to generate leads, to help you build a mailing list that blows up your revenue success.For more great ...
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Episode 116
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33:25

115. WHAT HAPPENS WHEN YOU HIT A CEILING IN YOUR SMALL BUSINESS?
As a female small business owner, and particularly if you are trading time for money with a product or service based business, there is likely to come a time where you will hit a ceiling in your business that could cause burnout, the business t...
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Episode 115
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25:31

114: Marketing Mistakes That DESTROY Small Businesses
In this episode, I delve into the four big marketing mistakes that can lead to the downfall of a business. Whether you're a startup or an established company, avoiding these common pitfalls is crucial for your success. I share t...
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Episode 114
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27:53

113: The Business Success Formula That 99% Of Businesses Ignore
Are you frustrated in business and wondering why success seems out of reach? You're not alone! In this episode, I reveal the business success formula that 99% of business owners ignore. This formula is all about mastering three ...
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Episode 113
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21:51

112. The Purpose Of A Mailing List In Your 40k Business
When you understand that a mailing list can convert sales five times more effectively than your other spaces, you realise how important that list can be in helping you achieve your 40m goals.Dive in to this episode where I talk about wh...
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Episode 112
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19:19

111. Creating Your Priority 40k Goals - Including 40k Revenue
In this episode I talk about creating your priority 40k goals, with emphasis on your 40k revenue goals, and how, even if 40k revenue seems unattainable to you right now, with the right strategy, it can be easier to achieve this level of revenue...
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Episode 111
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15:16

110: Creating Your 40k Business Model
In this episode I outline the five components of the 40k Business Model. This is a business model that enables you to be more visible, with less overwhelm, and get more traffic without having to rely so heavily on social media.With this...
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Episode 110
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22:54

109: The Mini Re-Brand And Welcome To 40K Club And Your 40K Success!
Hello there! I've been absent a little while whilst I introduced a really important mini-rebrand that has taken my own business to the next level, and way past 40k results!I'm back with plenty of tips and resources to help ...
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Episode 109
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18:28

108. 15 Best Pinterest Tips For Bloggers
In this episode I share 15 Of The Best PINTEREST Tips For Bloggers. Even if you're not a blogger but you use, or want to use Pinterest, you'll find this episode useful.
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Episode 108
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34:15

107. How To Drive Traffic To Etsy And Make More Sales
We all want more traffic to our products and services right? In this podcast I focus on Etsy, and how to drive more traffic to your Etsy store to make more sales.I share tips about driving traffic inside and from outside of Etsy...
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Episode 107
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31:35

106. How To Search For Keywords On Pinterest
The power of Pinterest to drive organic traffic to your small business is extraordinary when you know great Pinterest strategy and how Pinterest as a platform works (which is entirely different to how social media platforms work). Keywo...
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Episode 106
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26:15

105. Where To Encourage Etsy Customers To Join Your Mailing List
This is a follow on episode from episode 104 (the episode before this one). In this episode I share a variety of ways you can encourage your Etsy customers to join your mailing list in a way that is safe, and will not impact your Etsy store. Et...
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25:05

104. Why You Need A Mailing List With An Etsy Store
In this episode I go deep talking about why it is essential that you have a mailing list with an Etsy store, and why you need to drive as many of your Etsy customers to your mailing list as possible. I also share how to get started with good st...
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26:06

103. Building A Small Business On Hope
I'm back! After a longer than expected hiatus I am here with new podcast episodes to help you grow your small business online. In this episode I share the pros and cons of building a small business on hope.If you would like deeper tips ...
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24:14

102: 15 Proven Ways To Make More Sales In Your Small Business - Part Two
In this episode I share 7 more proven ways to make more sales in your small business, helping you to increase revenue. The first 8 proven ways to make more sales is in the podcast episode before this one, (episode 101). Dive in and enjoy!
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Episode 102
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30:03

101. 15 Proven Strategies To Make More Sales In Your Small Business
PART ONE:In this podcast episode I introduce 8 out of 15 strategies you can implement in your small business to help you make more sales. Grab a pen and piece of paper as I walk you through the best strategies to increase revenue to your...
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Episode 101
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39:40
